The Year 8 Scholars have spent this term developing Pinewood branded products to present to the Pinewood Dragons (Mr Hoyland, Mrs Ranstead, Assistant Bursar, and Mrs Dalton, Finance Manager) for the opportunity to sell at the products at school to raise money for charity.
The children have had talks on marketing and setting up a business, as well as meeting with suppliers of possible products. The teams each chose a charity to support and did market research to help them determine the best products to present to the Dragons. They then created an advertising campaign for the panel to see, alongside their presentation.
The Dragons were very impressed with the teams’ presentations, the level of detail that had gone into choosing their product and a supplier, as well as their financial forecasts and marketing campaigns.
In the end the Dragons decided to invest in two groups again this year and will be supporting the following projects:
Rock Life (Lara S, Nora and Serena), who will be selling Pinewood rock sweets
Axon (Ollie, Sasha and Alicia), who will be selling leather notebooks, which will come in a choice of colours and will be embossed with the Pinewood logo.
The Scholars who were not chosen will be split between the two teams and help them in the promotion and selling of their products.
Thank you to the Dragons and everyone who has supported the Scholars so far, particularly the parents who completed the online market research questionnaires sent out by the Scholars.